Use other search engines to gain more website traffic

About 90 per cent of the UK Internet population uses Google to search. The other 10 per cent of searches are carried out on other search engines such as Yahoo, MSN and Ask.

Interesting to note that optimising for these less popular search engines can still be effective, reports Rand Fishkin of SEOmoz. Traffic can be boosted by between 15-20 per cent if optimisation companies focus on the alternative algorithms of these other search engines.