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Predicting 'going viral' - SEO research

Tuesday, September 1, 2009

New research has been published that examines how viral messages spread around the web. A predictive model has been developed to forecast the spread of viral messages across the Internet.

SEO firms, online marketers and consultants will be interested in the model that helps understand how new information spreads when distributed online.

It is possible to predict how many people will receive viral messages to within a one per cent error rate.

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