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Bing search results are a cheap imitation of Google's

Wednesday, February 2, 2011

Amit Singhal has posted an in-depth description of Google's sting operation which was carried out to investigate whether Microsoft's Bing search engine has been using the Google search results to fine-tune its own search results.

Google engineers made up 100 nonsense queries such as "hiybbprqag" and inserted fictitious results in their own search results.  After a few weeks, the same results were being returned in Bing searches.

Amit Singhal has told the SEO blog that Bing is "pure and simply cheating"

1 Comments:

At February 7, 2011 at 1:09 PM , Anonymous James B said...

Matt Cutts has written something interesting about this on his blog recently, aswell as posting a 40min vid showing a discussion about it with some bing dude and another guy.

Good to watch.

 

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